THE RHINO
AUTOMATOR
Howdy! My name is Brian. I'm the Rhino Automator.
Why rhino? Well, once upon a time I was in sales. One of my managers gave me a book called "Rhinoceros Success" by Scott Alexander. The author outlined what he believed made the rhinoceros a model for success. One of the key pieces I took away was that the rhinoceros — with its thick skin, large body, and horn — would blast through obstacles to achieve its task.
Much like a rhinoceros trying to achieve its goals, automation requires thick skin and an ability to charge through obstacles. I've attacked my workflows with the same determination. Obstacles are only temporary if you don't allow them to be permanent.
By Scott Alexander — the book that started it all. A short, punchy read about charging at your goals with unstoppable determination.